Get Your Game Face On - Hockey Style

hanging W/ JOHN TAVARES

We chatted pre-game rituals, getting in the zone, and how he preps for games. Not only physically - but mentally. I wrote stream of consciousness copy based on our convos. It was a little peek inside a great player - and a lovely human. 😊 oh, did i mention this was for the Olympics? Go 🇨🇦

Copy:

Take a pregame nap.
First things first.
Tape my stick when no one's around.
The same as yesterday.
And before that.
Always.
Warm-up 30 minutes.
Finesse. Precision.
Focus.
Take a breath. Deep.
Tame the butterflies.
Hit the ice.
My best is out there.
This is my game face.

Copy:

See it before it happens.
Get there faster, first.
Anticipate, then guess right.
React with precision.
There's only one shot at gold.
Drop the puck. And find out.
My best is ready.
This is my game face.